BETTER BRIDGES BETWEEN
BRANDS & GAMING
Combining marketing experience with gaming industry expertise for more effective connections between brands and gaming IP.
JUMP ECONOMY IS FOR:
BRANDS ENTERING GAMING
We provide informed, experienced and marketing-first guidance on how your brand can engage your target audience with gaming - minimizing risk and ensuring a clear strategy that isn't locked to a high-spend solution.
MORE
EFFECTIVE MARKETING
We're laser focused on meaningful growth through effective marketing results, ensuring a futureproofed decision-making culture around gaming by maximising spend efficiency and ROI.
IP HOLDERS ENGAGING BRANDS
We bring actionable brand-side perspectives to gaming publishers, developers and IP holders; sharing insight to maximise the potential for an appealing commercial or contra partnership proposition.
WHY WORK WITH JUMP ECONOMY?
EXPERIENCE
Years of experience working with world class brands; we anticipate the common pitfalls marketeers face with activating gaming.
EXPERTISE
A rich understanding of the gaming landscape and how brands connect ensures your offering to gaming audiences is authentic and effective.
CAPABILITIES
With a detailed comprehension of the total marketing journey, our capabilities add value from strategy level to tactical execution.
NETWORK
A vast network across brands, IP holders, publishers, developers and agencies to unlock the right partnerships and relationships.
PRACTICALITY
We embrace the realities of entering gaming as a brand, allowing deeper, more effective consultancy for brands and IP holders.
Jump Economy. Founded by Sam Possible in 2026.
Sam Possible
Managing Director
Sam Possible
Managing Director
ABOUT
Sam holds deep marketing experience having worked with The Coca-Cola Company on Coca-Cola™, Fanta, and Sprite as the resident Gaming Expert and Partnerships Manager. He also spent time at Red Bull UK as a Gaming and Culture Partnerships Manager unlocking brand partnership opportunities across their gaming, music, sports and entertainment portfolio.
He holds significant, practical insight in unlocking the opportunity to engage gaming audiences with non-endemic brands, as well as partnership experience as both a client and rights holder.
Sam combines his intensive marketing experience with deep gaming industry expertise and relationships to deliver on Jump Economy's mission of building better bridges between marketing and gaming; elevating the standard of collaboration between these two spaces.